Memory Alpha:Balance parts of a page

When you write (or rewrite) an article, make sure that you take the time to balance the page's appearance and organization. For example, don't write a few short sentences of text and then include a long list of links – if a visitor wants to read an article on a certain subject, they would much rather find concrete paragraphs providing information instead of a list of links to other pages!

Naturally, there are exceptions to this rule. Most often, a brand-new article (or episode listing) will have only a small amount of information about it, and a long list of references to other articles. It's okay to have an unbalanced page initially – as long as you (or someone else) fixes it later.